Chief Culture Officer

Challenger by DNA, with global experience and a developing market attitude. I spend 50% of my time running a global brand, 50% driving creative excellence across global brands, and the remaining 50% managing a thriving European creative community.

As a culture builder, I believe CCO stands also for Chief Culture Officer. Great cultures unleash unlimited energy, enabling everyone to excel. My record speaks for itself: driving the creative transformation of Mastercard, building a vibrant creative community across Europe, winning a Grand Prix at Cannes Lions every year for the past 7 years, each time with a different office. But it’s not just about creative awards, our European team was recognised for the business growth winning multiple times the Campaign’s Magazine Network of The Year.